Professional Project

Professional Project

Golden Gate America Brand Refresh

Golden Gate America Brand Refresh

Golden Gate America Brand Refresh

Golden Gate America Brand Refresh

Golden Gate America Brand Refresh

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Project Overview

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge! That was the case with Golden Gate. Rather than creating their identity from scratch, this project was about revamping the current brand and creating additional elements for use around the web. This project will continue to evolve.

Project Overview

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge! That was the case with Golden Gate. Rather than creating their identity from scratch, this project was about revamping the current brand and creating additional elements for use around the web. This project will continue to evolve.

Project Overview

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge! That was the case with Golden Gate. Rather than creating their identity from scratch, this project was about revamping the current brand and creating additional elements for use around the web. This project will continue to evolve.

Project Overview

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge! That was the case with Golden Gate. Rather than creating their identity from scratch, this project was about revamping the current brand and creating additional elements for use around the web. This project will continue to evolve.

Project Overview

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge! That was the case with Golden Gate. Rather than creating their identity from scratch, this project was about revamping the current brand and creating additional elements for use around the web. This project will continue to evolve.

My Role 
Brand Designer

Client
Golden Gate America

My Role 
Brand Designer

Client
Golden Gate America

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Golden Gate Icons

The best icons are successful at simplifying a complex message. I designed this small illustrative set for use around the Golden Gate website, to help summarize the different aspects of their business. As the business continues to evolve, so will its icons.

Golden Gate Icons

The best icons are successful at simplifying a complex message. I designed this small illustrative set for use around the Golden Gate website, to help summarize the different aspects of their business. As the business continues to evolve, so will its icons.

Golden Gate Icons

The best icons are successful at simplifying a complex message. I designed this small illustrative set for use around the Golden Gate website, to help summarize the different aspects of their business. As the business continues to evolve, so will its icons.

Golden Gate Icons

The best icons are successful at simplifying a complex message. I designed this small illustrative set for use around the Golden Gate website, to help summarize the different aspects of their business. As the business continues to evolve, so will its icons.

Golden Gate Icons

The best icons are successful at simplifying a complex message. I designed this small illustrative set for use around the Golden Gate website, to help summarize the different aspects of their business. As the business continues to evolve, so will its icons.

Primary Mark

Although not designed from scratch, this mark represents a significant refinement and improvement over the client's previous logo. This combination mark offers the right level of versatility for the client's digital and physical logo treatments.

Primary Mark

Although not designed from scratch, this mark represents a significant refinement and improvement over the client's previous logo. This combination mark offers the right level of versatility for the client's digital and physical logo treatments.

Primary Mark

Although not designed from scratch, this mark represents a significant refinement and improvement over the client's previous logo. This combination mark offers the right level of versatility for the client's digital and physical logo treatments.

Primary Mark

Although not designed from scratch, this mark represents a significant refinement and improvement over the client's previous logo. This combination mark offers the right level of versatility for the client's digital and physical logo treatments.

Primary Mark

Although not designed from scratch, this mark represents a significant refinement and improvement over the client's previous logo. This combination mark offers the right level of versatility for the client's digital and physical logo treatments.

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Secondary Mark

This secondary mark is useful in tight situations. It scales nicely for smaller spaces where the primary mark might feel too crowded, and it makes a good site favicon.

Secondary Mark

This secondary mark is useful in tight situations. It scales nicely for smaller spaces where the primary mark might feel too crowded, and it makes a good site favicon.

Secondary Mark

This secondary mark is useful in tight situations. It scales nicely for smaller spaces where the primary mark might feel too crowded, and it makes a good site favicon.

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge!

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge!

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge!

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge!

I sometimes work with clients whose visual identity has already been designed, but who need a brand refresh—always a welcome challenge!

Social Media Graphics

Social media plays a crucial role in generating public awareness of any business, large or small. For Golden Gate, profile graphics are clean and to the point. This identity and its corresponding social elements will continue to evolve—more to come!

Social Media Graphics

Social media plays a crucial role in generating public awareness of any business, large or small. For Golden Gate, profile graphics are clean and to the point. This identity and its corresponding social elements will continue to evolve—more to come!

Social Media Graphics

Social media plays a crucial role in generating public awareness of any business, large or small. For Golden Gate, profile graphics are clean and to the point. This identity and its corresponding social elements will continue to evolve—more to come!

Social Media Graphics

Social media plays a crucial role in generating public awareness of any business, large or small. For Golden Gate, profile graphics are clean and to the point. This identity and its corresponding social elements will continue to evolve—more to come!

Social Media Graphics

Social media plays a crucial role in generating public awareness of any business, large or small. For Golden Gate, profile graphics are clean and to the point. This identity and its corresponding social elements will continue to evolve—more to come!

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© Joseph Brueggen 2018